Clarity and IAM RoadSmart Announce Strategic Alliance

December 2017

I Am Road SmartClarity and IAM RoadSmart are delighted to announce that they are establishing a strategic alliance to deliver a broad range of road safety and driver training courses.

Clarity’s best in class road safety education and enforcement solutions are used by 30 police forces, local authorities and safety camera partnerships to process road traffic offence records and manage the delivery of driver offender retraining courses

IAM RoadSmart is the UK's leading road safety charity and has spent more than 60 years making UK roads safer by improving driver and rider skills through coaching and education.

Through this alliance, IAM RoadSmart will utilise Clarity’s FastForm Online Bookings platform to provide a comprehensive solution for the NDORS market where drivers opt for education as an alternative to receiving a fixed penalty notice. Drivers will primarily access FastForm online from their PC, tablet or smart phone giving them the ability to book and pay for their course and select an appropriate course venue and date.

Bill Duke, Head of Sales for Clarity, commented “We have recognised the tremendous synergy between our organisations; coupling IAM RoadSmart’s strong focus on delivering high quality road safety training with Clarity’s expertise in providing information management solutions that support road safety education. Moreover, this strategic alliance provides a wonderful opportunity to extend the use of our recognised best-in-class FastForm Online Bookings solution to support a wider range of road safety courses throughout the UK.”

Tony Greenidge, Business Development Director for IAM RoadSmart, added “We have been looking to build on our existing presence in the driver rehabilitation market for some time and just four years after entering the market we recently established ourselves as one of the top two providers of drink/drive courses in the UK. With the NDORS courses requiring a more complex software interface we went to market to identify the best in class provider. We are very confident that this alliance will offer Local Councils and Police Authorities a transparent and innovative service delivery underpinned by a robust and tested software solution.